FTT Embedded Finance


John Possumato FTT Chat Embedded Finance & Super-Apps Thumbnail

As part of the FTT Chat: Embedded Finance & Super-Apps series, Founder & CEO of Driveitaway, John Possumato, joins us to discuss his trailblazing vehicle subscription platform, super-apps and more.

Driveitaway was born through the realisation that individuals with poor credit history struggled to save enough money to put a down payment on their car. In fact, even those with great credit history could not purchase a vehicle before making a long term financial commitment by immediately buying a car.

To resolve this issue, Driveitaway created their platform which offers everyone flexibility and options that reflect a transparent and fair vehicle transaction.

In our FTT chat, we sit down with John to unpack how their subscription model increases their access to car ownership, his thoughts on super-apps and much more.

Watch the interview below:

To find out more on this topic and explore the key trends, technologies and innovations that are driving the embedded finance and super-app landscape in 2023 and beyond, join us at one of our upcoming events!

FTT Embedded Finance & Super-Apps Europe 2023 – 16th May, London >>

Customer Alpha Europe 2023 – 16th May, London >>

FTT Embedded Finance & Super-Apps North America East Coast 2023 – June 20, New York >>

Customer Alpha North America East Coast 2023 – June 20, New York >>

About the author

  • Onesha Liyanage
    Senior Conference Producer

    As Senior Producer for the Embedded Finance and Customer Alpha portfolio, Onesha works with financial service experts to explore challenges and opportunities in the fintech universe. She has a keen interest in how technology is revolutionising the payments landscape and writes regular discussion pieces on all manner of topics related to trailblazing payments innovation, super-apps and the consumer experience.