Meeting your customers
where and when they need you.
FTT Embedded Finance & Super-Apps Europe
Save the date: 14th May 2024 | London, UK
Discover FTT Embedded Finance & Super-Apps Europe. Explore a future where the universe of potential financial services providers is expanding rapidly and beyond the traditional players. We will be convening an exciting and disruptive community of retailers, manufacturers, insurers, telcos, financial institutions, fintechs and tech innovators.
Key 2023 event stats
Look forward to a day packed full of lessons from world-class speakers, networking with the entire embedded finance ecosystem, making connections via our match-making service and enjoying some of the best food and drink London has to offer!
Of building connections
What does our community think?
I've attended many conferences..... VC Innovations clearly stands out as the best organizer I have encountered, simply because: 1. there is true business matchmaking 2. the topics are truly innovative 3. the events are concise.....and not dispersive. 4. the quality of speakers is great, there is always someone to learn from, and the spirit is collaborative. If I had to summarise the spirit: VC Innovation's shows are collaborative communities, which seek innovation and business partnerships.
Lawrence Gilioli, Founder & CFO
A sensational event, with the perfect mix of buyers and thought leaders. The facilitated introductions are extremely powerful. Thank you VCI.
Will Hackett, SVP Financial Services
FTT Embedded Finance and Super-apps always deliver: knowledgeable speakers offering great content, and excellent networking opportunities. Thank you, look forward to the next one!
Zil Bareisis, Head of Retail Banking Research
Thank you for organizing such a wonderful and meaningful event. It was a pleasure meeting you and engaging in fruitful discussions together.
Krzystof Hoffman, Executive Director of Sales
XTB Online Trading
A pleasure to meet you all and thanks for such an entertaining discussion on stage. Had some good feed back from people afterwards.
Richard Maton, Director
Thank you for organising a fantastic event. It was great to be a speaker/moderator and to listen to other panels.......The takeaway for me was the amazing knowledge and expertise at the event not just from the panels but from everyone that attended."
Stephen Paynter, Finance Director
....the Embedded Finance & Super Apps event is the only event that tackles the rapidly emerging area of the embedded finance space comprehensively, from all perspectives: creation, implementation, customer experience, etc. As innovation in this area is accelerating rapidly all over the world, an immersive conference like Embedded Finance & Super Apps is a “must attend” for anyone in the field, to stay current and not be left behind in the evolution.
John Possumato, Founder & CEO
Key 2023 themes
Taking Financial Services Everywhere
What does it mean when financial services are provided outside traditional financial institutions? Who benefits from embedding those products and services in new channels? Are Super-Apps the new must have? Who will win the hearts and minds of businesses and customers who increasingly expect everything they need at their fingertips?
Financial products are increasingly being distributed to end users by non-financial enterprises. Hear directly from leading brands as we discuss the opportunity and challenges when it comes to ‘embedding’ financial services into customer journeys. Learn how brands are working with partners across the ecosystem to create experiences that deliver on the expectations of customers – today and in the future.
Technology: The enablers
Explore the technologies enabling a direct connection between non-financial institutions and end users. Hear from industry leaders and meet the innovators leading the way. Make sense of PaaS, BaaS, laaS, Open Finance, APIs and all the tools and tech that are leading the drive to embedded finance and Super-Apps.
Payments & beyond
Payments may often be the starting point but embedded finance is being created with many different financial products in mind. Explore how it takes shape in different contexts and where the greatest potential is to be found.
Where and from who will businesses and consumers purchase insurance? As we enter an age where insurance products can be offered at just the right time and context, how can providers of goods and services effectively add insurance products?
THE FUTURE OF WEALTH MANAGEMENT
Expanding access to wealth management tools is central to financial well-being for consumers and businesses. The potential scale of the market is large, very large. Using embedded wealth management to access the ‘untapped’ opportunity could expand the size of the wealth management market significantly.
Get a better idea of what to expect by checking out the highlights reel of the event last year!
From recession-proofing your product design to leveraging customer data to create seamless payment experiences, join us in 2023 to uncover the embedded finance insights spearheading cross industry financial transformation.
Co-located with: Customer Alpha Europe and Future Identity Customer
One day, three events and an interconnected community – register for FTT Embedded Finance & Super-Apps Europe 2023 and get access to three events’ worth of content and networking.
Customer Alpha will bring together 600+ attendees for a one day event in central London. Discover a dedicated global community of brands, retailers, marketplaces, platforms, and technology enablers collaborating to create better outcomes for customers.
Future Identity Customer will bring together 600+ attendees for a one day event in central London. Discover how consumer facing businesses in retail, gaming, mobility, entertainment, travel, healthcare and other key sectors, are approaching digital identity.
What does our community think?
"Great event, great content, great location, great people... and we even had great weather in London!"
Raul Arribas, Chief Technology Officer, 11Onze
“Excellent event, with great content and a good range of topics for everyone to keep learning about the Embedded Finance world that’s opening up.”
Paul Staples, Global Head of Banking as a Service and Embedded Finance Proposition, HSBC
“Quality insight from a diverse range of businesses and speakers. Great event to understand how the latest tech trends are being adopted across different markets, and network with key contacts”
Paul Waters, Partner - Head of Digital WealthPartner - Head of Digital Wealth, Hymans Robertson
“Embedded finance is all about collaboration, so it was great to meet so many like-minded peers and potential partners”
Conrad Ford, Chief Product & Strategy Officer, Allica Bank
“The VC Innovations team does a great job of curating conversations about the themes that are shaping the fintech landscape”
Amy Young, Global Digital Advisor, Microsoft
"FTT Embedded finance was a great conference on the recent phenomena of integrating and offering financial products in the customer journey! The conference gave light to many such examples and opened up my eyes to more opportunities and usecases. The talks were really insightful coupled with an amazing networking opportunity to go deeper into the topics discussed. Must attend for any merchant looking to offer financial products in their customer journey"
Anirudh Narla, Product Director – Head of Payments, Hopper
"The venue was intimate which allowed for relevant networking and the exchanging of ideas. I was really impressed with the diversity of speakers and topics throughout the day; challenging the status quo, discussing blue ocean opportunities and articulating their call-to-action . It was an excellent event where not only the speakers, but all participants had a shared ambition to drive the financial industry forward."
Garrett Olson, Head of Insurance & Risk Management, Wolt
“Insightful on current trends and opportunities, and really well curated opportunity to connect with the right professionals in my area.”
Akita Somani, SVP BNPL/POS Lending, US Bank
“These events are always extremely well run, offer a great ways to connect with people in your field and provide interesting insights into how embedded finance is playing a critical role in the future of innovative payment and financial solutions”
Anthony Lees, Chief Product Officer, Wirex
Register your interest
Meet leaders from retailers, manufacturers, insurers, telcos, financial institutions, fintechs and innovative technology providers. Qualifying attendees can apply for a free pass. Please see below.
Reach out to the Embedded Finance team with queries on how to get involved through sponsorship, exhibition, speaking or media partnership opportunities