Meeting your customers
where and when they need you.
Welcome to FTT Embedded Finance & Super-Apps NA West Coast 2023
December 6 -7, 2023 | San Francisco, CA
Meeting your customers where and when they need you.
<< Find out what is happening!
Join an exciting and disruptive community of 350+ retailers, manufacturers, insurers, telcos, financial institutions, fintechs and tech innovators in one of the most creative locations in the world.
Key event stats
Look forward to a day packed full of lessons from world-class speakers, networking with the entire embedded finance ecosystem, making connections via our match-making service and enjoying some of the best food and drink San Francisco has to offer!

600 +
Attendees

60%
Embedders

150+
Rockstar Speakers

2 days
Live Interactive Networking
Key themes

Taking Financial Services Everywhere
What does it mean when financial services are provided outside traditional financial institutions? Who benefits from embedding those products and services in new channels? Are Super-Apps the new must have? Who will win the hearts and minds of businesses and customers who increasingly expect everything they need at their fingertips?

The Distributors
Financial products are increasingly being distributed to end users by non-financial enterprises. Hear directly from leading brands as we discuss the opportunity and challenges when it comes to ‘embedding’ financial services into customer journeys. Learn how brands are working with partners across the ecosystem to create experiences that deliver on the expectations of customers – today and in the future.

Technology: The enablers
Explore the technologies enabling a direct connection between non-financial institutions and end users. Hear from industry leaders and meet the innovators leading the way. Make sense of PaaS, BaaS, IaaS, Open Finance, APIs and all the tools and tech that are leading the drive to embedded finance and SuperApps.

Payments & beyond
Payments may often be the starting point but embedded finance is being created with many different financial products in mind. Explore how it takes shape in different contexts and where the greatest potential is to be found.

Insurance
Where and from whom will businesses and consumers purchase insurance? As we enter an age where insurance products can be offered at just the right time and context, how can providers of goods and services effectively add insurance products?

THE FUTURE OF WEALTH MANAGEMENT
Expanding access to wealth management tools is central to financial well-being for consumers and businesses. The potential scale of the market is large, very large. Using embedded wealth management to access that ‘untapped’ opportunity could expand the size of the wealth management market significantly.
2022 Rockstar sponsors




Media partners 2022
PR partner 2022
Related Content
What people say about us
Register your interest
Meet leaders from retailers, manufacturers, insurers, telcos, financial institutions, fintechs and innovative technology providers. Register your interest using the form below.