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Embedded Finance with Jaguar Land Rover – An interview with Rebecca Shao

Rebecca Shao, Jaguar Land Rover FTT Chat Onsite Interview

How Jaguar Land Rover is driving the future of premium customer journeys

Embedded finance is revolutionising industries far and wide, and the automotive sector is no exception. We recently had the opportunity to sit down with the Innovation Fintech Leader at Global Financial Services for Jaguar Land Rover, Rebecca Shao, to discuss how embedded finance is shaping the future of luxury automotive experiences.

Rebecca highlighted the crucial role seamless payments play in providing a premium customer journey and shared that, beyond payments, the Jaguar Land Rover is also exploring the ways in which embedded finance can work in tandem with loyalty programs to enhance customer engagement.

During her recent panel discussion, Rebecca was joined by industry leaders from HSBC and Xero, each bringing unique perspectives on embedded finance. The conversation underscored a key insight: there is no one-size-fits-all approach. Different markets, client segments, and business models all play a role in determining how embedded finance solutions should be approached. Watch the interview below.

Want to hear more about how Jaguar Land Rover, and other brands, are integrating financial services into their customer journey? Join us at our embedded finance event on 13th May 2025 in London.

About the author

  • Victoria Smart
    Portfolio Manager, VC Innovations

    Victoria has been working on the embedded finance portfolio at VC Innovations since July 2021. Her ascent to Portfolio Manager in May 2024 has deepened her expertise, particularly in embedded finance. Daily analysis of industry reports/news and active dialogue with sector experts keeps her at the forefront of emerging trends and challenges in financial services. She is a regular contributor to the VC Innovations websites and blogs.